MaxOne’s OWN IT Coaching App featuring WHOOP Data is now available throughout college athletics
(BOSTON) January 25, 2022 – WHOOP, the human performance company, and MaxOne announced a new partnership to empower athletes with personalized habit coaching for recovery, readiness, and sleep optimization. MaxOne’s OWN IT Coaching System will now integrate metrics from WHOOP™ wearable technology to deliver personalized physiological feedback and actionable analytics to athletes and their teams.
“We’re thrilled to offer the power of the WHOOP data to all of the coaches and athletes using the OWN IT app. It’s our passion to empower every athlete to become their best selves both on and off the field. We do this by providing actionable insights based on their biometric data” said Jason Mejeur, CEO of MaxOne. “The outcomes are clear and proven. By providing the student athlete with access to their own biometrics and personalized recommendations for lifestyle changes, the athlete is guided towards improvements in recovery, sleep quality, and overall health & wellness.”
The OWN IT System includes an athlete-facing app and coach consulting services alongside WHOOP for every athlete. Teams can now make purposeful actions grounded in data by providing players with access to 24/7 biometric insights across key health metrics like heart rate variability (HRV), resting heart rate, sleep-staging, and respiratory rate.
“WHOOP offers customers, partners, and members industry-leading technology to better understand and improve human performance,” said Will Ahmed, WHOOP Founder & CEO. “Our integration with MaxOne’s OWN IT coaching app will empower athletes to improve habits so they can unlock their full potential on and off the field.”
This partnership has already seen great success in a pilot program conducted by The University of Miami’s 2021 football team. Over the course of the season while using WHOOP and MaxOne’s OWN IT Coaching System, the team experienced:
- 27% increase in sleep quantity with an improvement in sleep quality
- 20% increase in HRV
- 14% absence reduction due to illness
- Decrease in overall injuries
These results were magnified by the buy-in of the Miami coaching staff and the work they did alongside their certified OWN IT Coach.
Coaches and teams interested in learning more about how they can leverage these innovative capabilities to optimize performance can visit www.ownitapp.com. WHOOP is the Official Fitness Wearable of the WTA, PGA TOUR, and LPGA Tour, the Official Wearable of CrossFit, and the Official Recovery Wearable of the NFLPA. For more information on how WHOOP works with athletic teams, coaches, and student-athletes, visit https://www.whoop.com/whoop-for-athletics/.
About MaxOne
MaxOne is the leading Digital Coaching Platform (DCP) in amateur sports. Its purpose is to help coaches build athletes to live and compete like champions, on and off the field. MaxOne was founded in 2014 and recently launched the OWN IT App to leverage biometric data and transform athlete wellness into performance. The OWN IT App is backed by 15 years of research and empowers coaches and athletes to drive sustainable habits to change for their athletic career, and beyond. To learn more about OWN IT, visit www.ownitapp.com.
About WHOOP
WHOOP, the human performance company, offers a personalized 24/7 digital health coach that helps individuals and organizations unlock their inner potential and make meaningful lifestyle changes via actionable feedback on sleep, recovery, and strain. WHOOP insights are grounded in industry-leading accuracy across measurements of key health indicators like heart rate variability, resting heart rate, respiratory rate, and sleep staging. WHOOP provides unparalleled insights for improved performance and health to organizations and the people and populations they serve, from government agencies and hospitals to startups and athletic teams. WHOOP is the Official Fitness Wearable of the PGA TOUR and LPGA Tour, the Official Wearable of CrossFit, and the Official Recovery Wearable of the NFLPA. To partner with WHOOP to unlock health and performance within your organization, visit whoop.com/whoop-for-teams.
